Tag Archives: PSA

Palmetto State Armory’s AK Redemption Arc: An Engineering and Market Analysis

July 24, 2025 RoninsGrips

The American-made AK-pattern rifle has long been an elusive prize for domestic firearms manufacturers. For decades, the U.S. civilian market has been dominated by imported rifles from former combloc nations, whose state-owned arsenals perfected the art of mass-producing the Kalashnikov. These factories, steeped in a specific manufacturing tradition, produced rifles known for their legendary reliability, a quality derived from a precise combination of material science, heat treatment, and production techniques that proved remarkably difficult to replicate. Numerous American companies have attempted to enter this market, only to falter due to a fundamental misunderstanding of the platform’s engineering requirements, often resulting in rifles that were unreliable at best and dangerously unsafe at worst. The landscape is littered with the failures of companies that tried to cut corners on critical components, substituting cheaper manufacturing processes for the proven, albeit more expensive, methods used in military production.

Into this challenging environment stepped Palmetto State Armory (PSA), a company that had already disrupted the AR-15 market with its aggressive pricing and vertically integrated business model. Their entry into the AK market was met with a predictable mix of hope and deep-seated skepticism from the firearms community. This report will argue that over the past decade, Palmetto State Armory has achieved a significant and largely successful, yet incomplete, redemption for its 7.62x39mm AK-pattern rifles. This turnaround was accomplished through a pivotal and publicly acknowledged shift in material science and manufacturing philosophy, a unique business model reliant on a robust lifetime warranty to absorb the costs of its own learning curve, and an unprecedented public feedback loop with online influencers and the broader consumer base. However, this redemption is tempered by persistent quality control inconsistencies across their product lines and a notable failure to replicate their 7.62x39mm success in non-standard calibers, revealing the ongoing maturation of their manufacturing capabilities and engineering depth. This analysis will document the initial failures, the corrective actions, and the market’s evolving perception of PSA’s ambitious Kalashnikov project.

Section 1: The Foundation of Failure – Early Generation PSA AKs (c. 2015-2018)

1.1. An Engineering Autopsy: The Critical Flaw of Cast Components

Palmetto State Armory’s initial foray into the AK market with their first-generation rifles in 2015 was a textbook example of a business decision overriding fundamental engineering principles. The company’s core mission to “arm as many Americans as possible with quality products for a reasonable price” ¹ drove a strategy focused on aggressive cost reduction. To achieve a disruptive sub-$500 price point for an American-made AK, PSA made a fateful choice for the rifle’s most critical, load-bearing components: the front trunnion and bolt. Instead of using the traditional and proven method of forging, PSA opted for casting.² From a purely financial standpoint, this decision was logical, as casting is a significantly less expensive and complex manufacturing process than hammer forging. However, from an engineering perspective, it was a catastrophic error that doomed the first-generation rifles from the outset.

The metallurgical inferiority of cast components in this specific application cannot be overstated. The AK-47’s design relies on a rotating bolt that locks into lugs machined into the front trunnion. This area contains the immense pressure of the detonating 7.62x39mm cartridge, estimated to be around 45,000 psi, and must withstand the violent impact of the bolt carrier group cycling at high speed. Forging aligns the grain structure of the steel, creating a dense, strong, and resilient part capable of absorbing these forces repeatedly over tens of thousands of rounds. Casting, in contrast, results in a more random, porous grain structure, creating a component that is inherently more brittle and susceptible to stress fractures and deformation under high-impact loads.³ As one community member aptly noted, no combloc nation ever used cast parts for these critical components, a testament to the established understanding of the material science required for the platform’s longevity and safety.³

The predictable result was widespread reports of catastrophic failures in the market. Consumers and reviewers documented early-generation PSA AKs suffering from deformed trunnions, premature and excessive wear on locking lugs, and rivets coming loose after relatively low round counts.³ The rifles quickly developed a reputation for being unsafe, with the term “hand grenade” becoming a common descriptor in online forums. In the spring of 2016, PSA attempted to address these criticisms with their Gen 2 (or GB2) model, which upgraded the trunnion and bolt to billet steel.² While billet, machined from a solid bar of steel, is a significant improvement over cast metal, it still lacks the optimal, aligned grain structure and superior fatigue life of a true forging. This move was an incremental improvement but was ultimately insufficient to solve the core problem or repair the brand’s damaged reputation. The stigma from these early generations was so profound that it created a deep well of distrust that PSA would spend the next several years trying to overcome.³

1.2. Market Reception and Reputational Damage

The backlash from the established AK enthusiast community was immediate, brutal, and unforgiving. This community, concentrated on specialized forums like AKFiles and TheAKForum, as well as the influential /r/ak47 subreddit, serves as the gatekeeper of technical knowledge and authenticity for the Kalashnikov platform in the United States. These enthusiasts, who often build their own rifles from imported parts kits, possess a deep understanding of the platform’s mechanics and metallurgy. They quickly identified the use of cast parts as a fatal flaw and condemned the rifles.

The early PSAK was swiftly placed in the same category as other failed American AK ventures, such as those from I.O. Inc. and the early cast-trunnion rifles from Century Arms, which had a history of catastrophic failures.⁵ The consensus was clear: “Do Not Buy.” This sentiment spread rapidly across social media and YouTube, creating a powerful narrative that PSA was selling a dangerously subpar product. The root of this distrust ran deeper than just reports of broken rifles. It stemmed from a perception that PSA had shown a fundamental disrespect for the engineering legacy of the Kalashnikov. By choosing to use cast parts, the company signaled to the purist community that it either did not understand or did not care about the principles that made the AK reliable. This failure to adhere to the established, battle-proven manufacturing standards created a reputational deficit that would require more than just minor tweaks to overcome. It necessitated a complete philosophical shift in how the company approached the AK platform.

Section 2: The Turning Point – The Forged (GF3) Generation (c. 2018-Present)

2.1. A Strategic Pivot to Forged Components

By late 2018, Palmetto State Armory initiated what would become the most critical phase of its AK redemption arc. The launch of the PSAK-47 GF3 was not merely a product update; it was a direct and public acknowledgment of past failures and a clear statement of a new engineering philosophy. The marketing for this new rifle was a masterstroke of brand rehabilitation. By explicitly naming the new line the “GF3,” with “GF” standing for “Gen 3 Forged,” PSA immediately addressed the primary criticism that had plagued its earlier models.⁶ This nomenclature was a transparent signal to a skeptical market that the core issue—the use of inferior cast and billet parts—had been rectified.

The engineering significance of this change was profound. The GF3 platform was built around a hammer-forged front trunnion, a hammer-forged bolt, and a hammer-forged carrier.² This switch to the correct manufacturing process for the rifle’s most critical, high-stress components instantly elevated the PSAK from the “do not buy” category to a potentially viable contender in the U.S. market. It demonstrated that PSA had listened to the market’s fierce criticism and invested in the proper tooling and processes to build a fundamentally sound rifle. To achieve this, PSA engaged in strategic partnerships with established American manufacturing firms, sourcing key components like the forged trunnions and bolts from respected suppliers such as Toolcraft Inc..⁵ This move not only ensured a higher quality of parts but also lent credibility to the new generation, as Toolcraft was already well-regarded for its work on AR-15 bolt carrier groups and other military-grade components. The GF3 was no longer just a PSA product; it was a product built with components from a trusted name in the industry, a crucial detail in rebuilding consumer confidence.

2.2. Validating the Redesign: The AK Operators Union “Torture Test”

Despite the clear engineering improvements, PSA understood that internal claims and marketing would not be enough to sway a deeply skeptical community. The company needed independent, third-party validation from a trusted but critical source. They found it in Rob Ski of the AK Operators Union, Local 47-74. Rob Ski’s YouTube channel was, and remains, one of the most respected sources for no-nonsense AK reviews, famous for its grueling 5,000-round “torture test” that simulates a high volume of hard use and exposes weaknesses in a rifle’s construction. Many rifles, including previous American-made AKs, had failed this test spectacularly.

PSA sent a production GF3 rifle to Rob Ski for evaluation, a move that was both confident and risky. The outcome was pivotal. The PSAK-47 GF3 became the first American-made AK to successfully pass the 5,000-round test.⁹ This event was arguably the single most important moment in the history of PSA’s AK program. It provided objective, verifiable proof from a highly credible source that the new generation, built on a foundation of forged parts, was fundamentally sound and durable. The video of the test, which documented the rifle’s performance round after round, effectively nullified the primary argument of PSA’s detractors: that the rifles were inherently fragile and would inevitably fail.

The impact on the market narrative was immediate and transformative. While hardcore purists remained skeptical, the conversation was forced to shift. The debate was no longer about if the rifle would catastrophically fail, but rather about more nuanced aspects like long-term wear, consistency of quality control, and its value relative to imported rifles.⁵ Rob Ski’s validation gave countless potential buyers the confidence to consider a PSAK for the first time, establishing the GF3 as the new baseline for a viable, budget-friendly American AK and successfully resetting the company’s reputation within the Kalashnikov community.

With the GF3 establishing a new foundation of credibility, Palmetto State Armory did not rest on its laurels. The company embarked on a strategy of iterative improvement and product line diversification, aiming to move its AK offerings from merely “good enough” to being directly competitive with respected imported rifles. This phase of their evolution, however, also exposed the limits of their manufacturing maturity and revealed persistent challenges in quality control and engineering depth.

3.1. Enhancing the Platform: Moving Beyond “Good Enough”

The most significant area of post-GF3 improvement was the barrel. While the GF3’s standard nitrided 4150 steel barrel, made by DC Machine, was perfectly adequate and passed the 5,000-round test, PSA sought to compete on a higher level.² This led to the introduction of the GF4 series, which featured a PSA-made Cold Hammer Forged (CHF) chrome-lined barrel.² The pinnacle of this evolution came with the GF5 and premium AK-103 models, which boasted barrels made by FN Herstal in South Carolina. These barrels are not only cold hammer forged and chrome-lined but are also made from the same “machine gun steel” used in FN’s military M249 machine guns, offering exceptional durability and barrel life.¹ This strategic move to incorporate FN barrels was a clear signal that PSA was targeting the higher end of the market, aiming for parity with the highly-regarded barrels found on combloc imports.

Beyond the barrel, PSA enhanced its rifles with superior components. The inclusion of the ALG Defense AKT trigger, either as a standard feature or an available upgrade on models like the AK-E and GF5, was a major selling point.² The ALG trigger provides a much smoother, cleaner pull than a standard AK trigger, appealing directly to shooters accustomed to the refined triggers of the AR-15 platform.⁹ Metallurgically, PSA continued to make subtle but important improvements, upgrading the front trunnions on later models like the AK-E, GF4, and GF5 to a 4340 “aircraft quality” hammer-forged steel, offering even greater strength and durability.²

Simultaneously, PSA dramatically expanded its AK product line to capture every conceivable niche. This diversification included the AK-P, a compact pistol variant; the highly popular AK-V, a 9mm pistol-caliber carbine that is not a Vityaz clone but uses CZ Scorpion magazines; and an ambitious line of “100-series” clones, including the AK-103 (7.62x39mm), AK-104 (short 7.62x39mm), AK-101 (5.56mm), AK-102 (short 5.56mm), and the AK-74 (5.45x39mm).² This rapid expansion demonstrated a clear strategy to become a one-stop shop for American-made Kalashnikov-style firearms.

3.2. Persistent Gremlins and Strategic Overreach

Despite these impressive advancements, PSA’s journey has been marked by persistent quality control issues and significant product failures, indicating that its manufacturing processes have not yet reached full maturity. One of the most prominent and recurring problems has been with their firing pins. Across multiple generations, including the well-regarded GF3 and GF5, there have been consistent reports of firing pins peening, breaking, or having their retaining pins fall out during use.¹ This specific issue, sometimes leading to pierced primers, points to a lingering flaw in either the component’s design, material, heat treatment, or the dimensions of the firing pin channel in the bolt.

Note: There is now a GF5E version – the “E” likely stands for enhanced given PSA’s past naming conventions. This indicates PSA has already further refined their design but the product is too new to factor into this report.

More critically, PSA’s attempt to expand beyond the standard 7.62x39mm AKM has been, by most accounts, a failure in its initial stages. This represents a case of strategic overreach, where the company’s rapid product development outpaced its engineering capabilities. The launch of their AK-74 (5.45x39mm) and their 5.56mm rifles (AK-101 and AK-102) was plagued with significant reliability problems. Users and prominent reviewers documented widespread issues, including failures to feed, failures to extract, and improper gassing.¹⁶ These problems suggest that PSA did not adequately re-engineer the platform for the unique pressure curves, case tapers, and dimensions of the 5.45mm and 5.56mm cartridges. While they had successfully reverse-engineered and mass-produced the standard AKM, they failed to properly adapt the gas port size, bolt geometry, and extractor design for these different calibers, resulting in unreliable products that further damaged their reputation in those specific market segments.

Other quality control “gremlins” continue to surface, indicating ongoing inconsistency. Many PSA AKs are known to be significantly overgassed, even for an AK, which leads to violent ejection that can damage brass casings and cause premature wear on the rear trunnion and bolt carrier.¹⁰ Reports of non-concentric muzzle threads, which can cause catastrophic baffle strikes when using a suppressor, have also been common, though PSA’s warranty service has been noted to correct this issue when reported.²⁰ Finally, minor issues like canted front sight blocks and inconsistent magazine well dimensions that require fitting for certain magazines still appear, reinforcing the perception that while the core components are now sound, the final assembly and quality assurance processes can be a lottery.⁸

Section 4: The Verdict of the Market – Consumer Sentiment and Competitive Positioning

The ultimate measure of Palmetto State Armory’s redemption arc lies in the court of public opinion and its standing within the competitive landscape of the U.S. civilian firearms market. The conversation surrounding PSA’s AKs has evolved from outright condemnation to a nuanced and often heated debate, positioning their rifles as a central figure in the purchasing decisions of thousands of American buyers.

4.1. The Great Debate: PSA vs. The Imports

For the modern American consumer looking to purchase an AK-pattern rifle, the primary decision often boils down to a choice between PSA’s domestic offerings and the established imported rifles, chiefly the Romanian WASR-10 and the Serbian Zastava ZPAP M70. This comparison represents the central conflict in the mid-tier AK market, pitting American manufacturing, modern features, and a lifetime warranty against the proven military heritage and rugged reputation of combloc imports. The following table provides a structured analysis of these key competitors, codifying the trade-offs that buyers must weigh.

Metric	PSA GF5	Cugir WASR-10	Zastava ZPAP M70
Key Components	Hammer Forged Trunnion, Bolt, & Carrier ²	Hammer Forged Trunnion, Bolt, & Carrier ²²	Hammer Forged, Bulged Trunnion; 1.5mm Receiver ²³
Fit & Finish	Generally good; straight sights are common ¹	Historically rough; potential for canted sights & mag well issues ²²	Generally good; robust, heavy feel ²³
Barrel	FN CHF Chrome-Lined “Machine Gun Steel” ²	Cugir CHF Chrome-Lined ²²	Zastava CHF (non-chrome-lined in most modern imports) ²³
Aftermarket	Standard AKM Pattern ²⁶	Standard AKM Pattern ¹⁵	Yugo Pattern (non-standard furniture) ²³
Common QC Issues	Firing pin problems; overgassing; some assembly errors ¹²	Canted sights; rough machining; magazine wobble ²⁵	Historically solid; some recent QC complaints but generally well-regarded ²⁸
Warranty	Lifetime, transferable ¹	Importer-dependent, typically limited (1-year)	Importer-dependent, generally good customer service reputation ²⁸
Typical Price	~$1,000 – $1,150 ¹⁹	~$900 – $1,000 ²²	~$1,000 – $1,100 ²²

This comparative analysis reveals a complex value proposition. The PSA GF5 offers a superior barrel and often better out-of-the-box fit and finish compared to a WASR-10, backed by an unbeatable lifetime warranty. However, it competes in the same price bracket as the Zastava ZPAP M70, a rifle lauded for its robust, military-derived construction with a thicker receiver and bulged trunnion, though it lacks a chrome-lined barrel and uses non-standard furniture. The WASR-10 remains the quintessential rugged, no-frills workhorse; what it lacks in refinement, it makes up for in its proven track record of combloc reliability.²⁵ Ultimately, the choice depends on the buyer’s priorities: the feature-rich, warranty-backed American option (PSA), the battle-proven but rough import (WASR), or the heavy-duty, unique-pattern import (Zastava).

4.2. The Digital Battlefield: Purists vs. Pragmatists

The online discourse surrounding PSA AKs is sharply divided into two main camps, reflecting a fundamental philosophical split in the gun community. The first camp consists of the “AK Purists.” These enthusiasts populate forums like /r/ak47 and AKFiles and place the highest value on military provenance and combloc factory heritage. For them, a true AK is one built in a factory with a military lineage, like Cugir in Romania or Zastava in Serbia. They view any American-made AK with inherent suspicion, often arguing that U.S. companies cannot replicate the specific heat treatments, riveting techniques, and institutional knowledge of these legacy arsenals. To this group, a PSAK, regardless of its components, is a “clone” or “copy” that lacks the “soul” of a real Kalashnikov. As one user humorously but accurately summarized their perspective, if a rifle “wasn’t made by a Slavic surf using antique equipment with a gun to the back of his head they are going to call it garbage no matter what”.⁴

The second camp is composed of the “PSA Pragmatists.” This growing contingent of consumers is less concerned with provenance and more focused on value, features, and customer support. They are drawn to PSA’s aggressive pricing, the availability of rifles with modern, factory-installed furniture and accessories, and the fact that the rifles are made in the United States.¹ The single most important factor for this group, however, is PSA’s lifetime warranty.²⁴ This warranty functions as a critical component of PSA’s business strategy. It effectively de-risks the purchase for the consumer. The pragmatist acknowledges the possibility of receiving a rifle with QC issues but sees it as an acceptable risk because the cost of correction is borne entirely by the company. The ability to “send it back” and have it fixed or replaced for free creates immense brand loyalty and serves as a powerful counterargument to the purist’s mantra of “buy an import that works perfectly out of the box”.¹⁷ For many, the peace of mind offered by the warranty outweighs the allure of foreign military heritage.

4.3. The Influencer Effect: Public Accountability and Validation

In the modern firearms market, YouTube and social media influencers wield significant power in shaping consumer perception. Palmetto State Armory has demonstrated a uniquely modern and effective approach to engaging with this reality, using public criticism as an opportunity for transparent brand building. The most salient example of this was the company’s response to a 2021 video by the highly influential reviewer Garand Thumb, which exposed significant premature wear on the trunnion and bolt of a new PSA AK-74, as well as firing pin issues.²⁶

A negative review of this magnitude from a top-tier influencer could have been a public relations disaster. However, PSA’s response was a case study in effective corporate communications in the digital age. Instead of ignoring the criticism, becoming defensive, or attempting to discredit the reviewer, PSA publicly acknowledged the issues. They contacted Garand Thumb, brought the specific rifle back to their facility for a full engineering and metallurgical analysis, and documented the entire process for the public.³² They released videos featuring their own engineers explaining their findings, admitting to out-of-spec components, and detailing the corrective actions they were implementing in their production line.³³

This act of radical transparency had a profound impact on brand perception. By openly engaging with a major product failure, PSA turned a potential catastrophe into a demonstration of their commitment to product improvement and customer satisfaction. It reinforced the narrative that they are a company that listens to the market and is willing to learn and adapt in public. This approach stands in stark contrast to other companies in the industry that have been known to ignore or deny product issues. This “influencer feedback loop”—where public testing leads to public acknowledgment and documented improvement—has become a cornerstone of their relationship with the community and has done more to build trust than any traditional advertising campaign could have achieved.

Section 5: Analyst’s Conclusion and Future Outlook

After a decade of development, iteration, and public scrutiny, Palmetto State Armory’s journey in the AK market represents one of the most compelling stories in modern American firearms manufacturing. The company has navigated a treacherous path from producing fundamentally flawed rifles to offering a product line that is now a dominant force in the U.S. market. The redemption arc, however, is not a simple, completed story but a complex and ongoing process with clear successes and notable shortcomings.

5.1. The Redemption Arc Assessed: A Qualified Success

The redemption of Palmetto State Armory’s core 7.62x39mm rifle line—encompassing the GF3, GF4, and GF5 models—is an undeniable and significant achievement. The company successfully identified its initial, critical engineering failure (the use of cast components) and systematically corrected it by investing in the proper material science and manufacturing processes (hammer-forged trunnions, bolts, and carriers). This foundational change, validated by rigorous third-party testing, transformed their rifles from a market liability into a credible and competitive product. The subsequent evolution, incorporating high-quality, domestically sourced components like FN barrels and ALG triggers, demonstrates a clear ambition to compete not just on price, but on quality and features.

However, this success must be qualified. The redemption arc is not yet complete and has not been uniform across their entire AK portfolio. The persistence of certain quality control issues, such as the recurring firing pin problems and inconsistent gassing, indicates that while the core design is now sound, the mass-production and assembly processes have not yet achieved the level of consistency seen in legacy combloc factories. More telling is the profound failure of their initial forays into 5.45x39mm and 5.56mm platforms. These product launches were marred by fundamental reliability issues, revealing a critical gap in the company’s research and development capabilities. PSA has mastered the reverse-engineering and production of the standard AKM, but they remain students of its more esoteric and dimensionally sensitive variants. The “PSA AK” is therefore not a monolith; it is a brand whose reliability is, for now, largely caliber-specific.

Brand	Model(s)	Year	Total Mentions	Positive %	Negative %	Neutral %	Key Positive Drivers	Key Negative Drivers
Palmetto State Armory	GF3	2020	3,500	65%	25%	10%	Forged Trunnion, Price	QC, Skepticism, Gen2 Legacy
	GF3/GF4	2021	5,000	75%	18%	7%	Reliability Reports, Value	Firing Pin Issues, Mag Fit
	GF5/AK-103	2022	7,500	80%	15%	5%	FN Barrel, Features, Warranty	QC Lemons, 5.45 Issues
	All Models	2023	9,000	82%	14%	4%	Market Dominance, Variety	QC, Firing Pin Complaints
	All Models	2024	11,000	85%	12%	3%	Proven Track Record, Price	QC, Complex Product Line
	All Models	2025 (YTD)	6,500	86%	11%	3%	Availability, Value	N/A

This table was generated by a sentiment analysis in July 2025 by Ronin’s Grips Analytics. The complete report is available by clicking here. This is an excerpt from Table D of that report. The key takeaway is that positive sentiment inline is increasing.

5.2. Strategic Recommendations for the U.S. Civilian Buyer

Based on this comprehensive analysis, the following strategic recommendations can be made for prospective buyers, segmented by their needs and priorities:

For the First-Time AK Buyer on a Budget: A Palmetto State Armory PSAK-47 GF3 is a highly viable and recommended entry point into the AK platform. It offers the best combination of modern features, acceptable quality, and value for its price point in the current market.²² The buyer should proceed with the understanding that while the rifle is fundamentally sound, the possibility of minor QC issues exists, and the robust lifetime warranty may need to be utilized.
For the “Buy Once, Cry Once” / Hard-Use Seeker: For those prioritizing maximum out-of-the-box reliability and long-term durability for a duty or “go-to” rifle, an imported firearm from a proven military factory remains the superior choice. GF4 and GF5 rifles are viewed positively but there are reports of reliability issues with them. For example, overgassing with the GF5s. A Serbian Zastava ZPAP M70, a Polish WBP Jack, or a Bulgarian Arsenal SAM7 series rifle offers a higher probability of flawless performance and construction, reflecting decades of manufacturing refinement.²² This peace of mind comes at a slightly higher price and potentially with fewer modern features or non-standard parts compatibility. This recommendation may change as PSA continues to improve their offerings.
For the Tinkerer and Modernizer: PSA’s AK offerings present an excellent base platform for customization. Their adherence to the standard AKM pattern for furniture and their wide array of factory configurations—including models with advanced M-LOK handguards, railed gas tubes, and upgraded triggers—make them an ideal choice for the shooter who intends to build a personalized, modern Kalashnikov.⁹
For Buyers of Non-7.62x39mm AKs: A strong recommendation to exercise extreme caution when considering PSA’s current 5.45x39mm and 5.56mm offerings. Given the documented history of reliability issues, potential buyers should either wait for future generations of these rifles that are improved or opt for established imported alternatives from manufacturers with a track record in these specific calibers.

5.3. Future Projections: The Path Forward for PSA

Palmetto State Armory has successfully carved out and solidified its position as the undisputed king of the budget-tier American AK market. For a new generation of gun owners, PSA is the de facto entry point to the Kalashnikov platform.¹ This position gives them immense market influence and a significant strategic advantage. In the volatile world of American firearms policy, the perennial threat of new restrictions on imported firearms looms large. Should such a ban be enacted, PSA would instantly be elevated from a budget leader to the dominant force in the entire U.S. AK market, a contingency that undoubtedly informs their long-term strategy.

The path forward for Palmetto State Armory involves two primary challenges that will define the next chapter of their story. The first is to achieve process maturity. They must standardize their quality control and assembly procedures to reduce the defect rate and lessen their reliance on the lifetime warranty as a backstop for production inconsistencies. The goal should be to make the warranty an exception, not an expected part of the ownership experience.

The second, and more difficult, challenge is to achieve engineering mastery. They must successfully apply the hard-won lessons from their 7.62x39mm program to finally develop and produce reliable, durable, and properly engineered rifles in 5.45mm, 5.56mm, and any other future caliber they pursue.

Successfully meeting these two challenges will mark the true completion of their redemption arc and solidify their legacy as the company that finally, and successfully, brought the Kalashnikov home to American manufacturing.

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PSAK-GF3 issues – AK-47 / AK-74 – Palmetto State Armory | Forum, accessed July 20, 2025, https://palmettostatearmory.com/forum/t/psak-gf3-issues/10890
Best AK-47 Buyer’s Guide [Field Tested] – Gun Digest, accessed July 20, 2025, https://gundigest.com/rifles/the-best-ak-47-rifles-you-can-find-in-the-u-s
Zastava M70 vs. AK-47: Key Differences – AR15Discounts, accessed July 20, 2025, https://ar15discounts.com/zastava-m70-vs-ak-47-key-differences/
Is the price difference worth it between the GF3 and WASR? : r …, accessed July 20, 2025, https://www.reddit.com/r/PalmettoStateArms/comments/12coe9a/is_the_price_difference_worth_it_between_the_gf3/
Best AK-47 Rifles [Tested] – Pew Pew Tactical, accessed July 20, 2025, https://www.pewpewtactical.com/best-ak-47/
PSA AK-74 Review: American-Made Russian Thunder – Gun Digest, accessed July 20, 2025, https://gundigest.com/gun-reviews/military-firearms-reviews/psa-ak-74-review
Quick Newbie Question about PSA AK : r/NoobGunOwners – Reddit, accessed July 20, 2025, https://www.reddit.com/r/NoobGunOwners/comments/144mcy1/quick_newbie_question_about_psa_ak/
Hello I was looking into getting an AK does anyone have recommendations for manufacturers or what type of model to get. I was think about a PSA AK but I am not sure if there quality. I have also heard good things about Zastava. : r/liberalgunowners – Reddit, accessed July 20, 2025, https://www.reddit.com/r/liberalgunowners/comments/s9iv1f/hello_i_was_looking_into_getting_an_ak_does/
PSA AK47’s : r/PalmettoStateArms – Reddit, accessed July 20, 2025, https://www.reddit.com/r/PalmettoStateArms/comments/18k6lln/psa_ak47s/
The 6 Best AK Rifles of 2025 (Tested) – Core Vision Training, accessed July 20, 2025, https://www.corevision-training.com/blog/best-ak-47-rifles
Garand Thumb’s PSA AK-74 Test Results | Palmetto State Armory, accessed July 20, 2025, https://palmettostatearmory.com/blog/garand-thumbs-psa-ak-74-test-results.html
PSA Youtube Videos | Palmetto State Armory, accessed July 20, 2025, https://palmettostatearmory.com/blog/category/psa-youtube-videos.html?p=10
GARAND THUMB’S PSA AK-74 TEST RESULTS – YouTube, accessed July 20, 2025, https://www.youtube.com/watch?v=snf9hrMHgUs

The PSA Playbook: An Analysis of Palmetto State Armory’s Disruption of the U.S. Firearms Market

July 24, 2025 RoninsGrips

In the landscape of the American firearms industry, few companies have ascended with the velocity and disruptive impact of Palmetto State Armory (PSA). Since its inception in 2008, PSA has evolved from a humble e-commerce venture operating out of a garage into one of the largest and most influential firearms manufacturers and retailers in the United States.¹sora The company’s trajectory represents more than a simple success story; it is a compelling case study in strategic agility, radical vertical integration, and aggressive market saturation that has fundamentally reshaped the consumer firearms market.

This report will argue that Palmetto State Armory’s success is the product of a unique synthesis of its founder’s dual-identity as a cost-conscious Certified Public Accountant (CPA) and a mission-driven combat veteran, a ruthlessly efficient vertically integrated business model, and a provocative, community-building marketing strategy that legacy brands have been unable or unwilling to replicate. This combination has allowed PSA to not only compete with but also systematically outmaneuver established industry giants, turning the AR-15 platform into an accessible commodity and applying the same disruptive playbook to other market segments, including AK-pattern rifles and polymer handguns.

Today, Palmetto State Armory stands as a titan of the industry. Its production volume has continued to climb, manufacturing 551,448 firearms in 2022 and increasing to 581,769 in 2023, which ranked it as the fifth-largest producer in the nation by volume that year. Its dominance is particularly stark in its home state of South Carolina, a significant hub for firearms manufacturing, where PSA accounted for an astounding 71.7% of all firearms produced that year.² This industrial might is paired with a sprawling e-commerce platform, often dubbed the “Amazon of the gun world,” and a growing network of large-format retail stores across the Southeast.¹

This analysis will trace the company’s chronological evolution, beginning with its ideological and operational origins. It will then dissect the core strategies that form the foundation of its business model, followed by an examination of its product development as a tool for market conquest. The report will also explore the company’s controversial but effective branding and the strategic acquisitions that have fueled its expansion. Finally, it will assess PSA’s market impact and future outlook, providing a comprehensive understanding of how this South Carolina powerhouse has permanently altered the American firearms industry.

The Genesis of an Empire (2008-2012)

The story of Palmetto State Armory is inextricably linked to the biography and ideology of its founder, Jamin McCallum. The company’s DNA—its mission, its business model, and its cultural posture—is a direct reflection of McCallum’s unique background as both a combat veteran and a financial professional. This fusion of mission-driven purpose and fiscal discipline created the perfect conditions for a new kind of firearms company to emerge at a pivotal moment in the market.

Founder’s Profile & The “Why”

Jamin McCallum is not a typical firearms industry executive. Before founding PSA, he served in the U.S. Army and the South Carolina National Guard, including two tours as a small arms expert in Iraq.³ This military service, particularly his time on deployment, instilled in him a deep appreciation for the M16/AR-15 platform and a powerful ideological conviction.⁵ As he later articulated, “I’ve seen what a society looks like when it falls apart. It’s really, really bad”.⁵ This experience forged the core mission of his future company: to ensure the widespread availability of firearms for law-abiding citizens.

Upon returning to civilian life, McCallum pursued a career as a Certified Public Accountant (CPA).³ However, he found it difficult to concentrate in the corporate accounting world after his experiences in Iraq.³ This confluence of military passion and financial expertise would become the defining characteristic of Palmetto State Armory. The veteran side provided the “why”—a mission to “maximize freedom, not our profits” by putting as many AR-15 and AK-47 rifles as possible into “common use in America today”.⁵ The CPA side provided the “how”—the financial acumen and understanding of cost control necessary to make that mission economically viable on a massive scale. While Jamin McCallum is the primary founder and CEO, some records also list his brother, Josiah McCallum, as a co-founder, suggesting a family-run enterprise from its earliest days.⁷

From Garage E-Commerce to Accidental Opportunity

Palmetto State Armory was officially formed in 2008, starting as a modest online-only business run from Jamin McCallum’s garage in South Carolina.¹ The initial business model was simple: selling ammunition and magazines online.¹ The timing of the company’s launch was exceptionally fortuitous. The election of President Barack Obama in 2008 triggered a massive surge in demand for firearms and ammunition, a phenomenon often referred to as “panic buying,” driven by fears of potential new gun control legislation.³ PSA was perfectly positioned to capitalize on this high-demand environment.

The company’s strategic direction, however, was solidified by a moment of serendipity. An ammunition dealer accidentally sent McCallum a shipment of AR-15 parts, specifically buffer tubes, instead of the magazines he had ordered.³ When he tried to return the parts, the seller told him to keep them. McCallum listed the components on his website, and they sold out almost instantly.³ This accidental transaction illuminated a vast, underserved market for affordable, individual AR-15 components. It was the catalyst that pivoted PSA’s focus from simply reselling finished goods to becoming a key supplier, and eventually a manufacturer, of the parts needed for individuals to build their own rifles.

Rapid Initial Expansion

Fueled by soaring demand and its new focus on AR-15 components, the business exploded. McCallum, who initially kept his day job as a CPA, saw his side business take over his home. Inventory expanded from the garage to the kitchen, the living room, and a backyard shed.³ The rapid growth quickly necessitated a move to a 30,000-square-foot warehouse in a Columbia industrial park.³

This move marked another critical evolution in the business model. As word spread, customers began showing up at the warehouse, hoping to buy products directly. Recognizing this demand, McCallum opened the first Palmetto State Armory brick-and-mortar retail store in Columbia in 2010.³ This established the hybrid e-commerce and physical retail model that continues to define PSA’s sales channels. The company’s retail footprint expanded quickly, with additional stores opening in Beaufort, Greenville, and Mt. Pleasant over the next few years.³

By 2011, PSA was not only a rapidly growing retailer and manufacturer but was also beginning to cultivate its distinct brand identity. The company released a limited-edition AR-15 lower receiver engraved with the phrase “You Lie”—the words famously shouted by South Carolina Congressman Joe Wilson at President Obama during a 2009 address.³ This move was an early and clear signal of the company’s willingness to engage in provocative, politically charged marketing to connect with its target demographic. It was a strategy that would become a hallmark of the PSA brand.

The Strategic Framework – Vertical Integration and Volume

The engine driving Palmetto State Armory’s disruptive growth is a strategic framework built on two pillars: a quasi-ideological doctrine of market saturation and a ruthlessly efficient, vertically integrated manufacturing model. This framework allows the company to operate with a speed, scale, and cost structure that legacy competitors have struggled to counter.

The “Freedom Over Profits” Doctrine as Market Strategy

At the heart of PSA’s corporate identity is its mission statement, a mantra repeated by founder Jamin McCallum and echoed throughout its marketing: “Our mission is to maximize freedom, not our profits. We want to sell as many AR-15 and AK-47 rifles as we can and put them into common use in America today”.¹² This doctrine serves a threefold strategic purpose.

First, it is an ideological driver that provides a powerful, non-financial motivation for the company’s leadership and employees. It frames their work not as mere commerce but as a crusade to uphold Second Amendment rights. Second, it functions as a potent marketing tool. This message fosters a deep sense of alignment and loyalty within its customer base, transforming buyers into brand evangelists who feel they are participating in a shared mission.¹³

Third, and most critically from a strategic perspective, it is a doctrine of market saturation. By prioritizing volume over high margins, PSA aims to make firearms like the AR-15 so ubiquitous that they become “in common use,” thereby creating a practical and political bulwark against potential future regulations. McCallum has been explicit about this goal, stating his hope that in the future, people will recognize that PSA’s mass production made restrictive laws less effective because “there’s so much of it out there already”.¹² This strategy creates a self-perpetuating cycle: the fear of regulation drives sales, and the resulting high volume of sales makes regulation more difficult to implement.

Building the Machine: JJE Capital and Vertical Integration

The operational execution of this doctrine is made possible by PSA’s corporate structure. Palmetto State Armory is a key subsidiary of JJE Capital Holdings, a private equity firm headquartered in Columbia, South Carolina, with Jamin McCallum serving as Owner and CEO.¹ JJE Capital is the vehicle through which PSA has achieved a remarkable level of vertical integration. The firm’s portfolio includes a collection of specialized companies that form a self-contained manufacturing ecosystem.¹⁵

Key entities within the JJE Capital portfolio include:

Spartan Forge: An aluminum forging facility in North Carolina, giving PSA control over the production of raw AR-15 lower and upper receiver forgings.¹⁵
DC Machine: A state-of-the-art, high-volume CNC machining facility responsible for turning raw forgings and bar stock into finished components like receivers and barrels.¹⁵
Ferrous Engineering and Tool: An integrated research and design center with prototyping and CNC capabilities, allowing for in-house product development and testing.¹⁵

This structure is the primary enabler of PSA’s low-cost model.¹⁹ By owning the means of production from raw material to finished product, PSA eliminates the markups and dependencies associated with external suppliers. While legacy manufacturers often rely on a complex network of third-party vendors for forgings, barrels, and small parts, PSA controls its own supply chain. This vertical integration provides more than just cost savings; it grants PSA unparalleled speed and control. New product ideas can be prototyped and iterated upon internally, and production can be scaled up or down rapidly in response to market demand without negotiating with external contractors.¹⁶

The “Good Enough” Quality Paradigm and Business Model

This manufacturing prowess is directed toward a specific market segment and business model. PSA consciously targets the budget-conscious buyer who prioritizes function and affordability over pristine cosmetic finishing or match-grade precision.⁴ The company’s products are frequently described as “good enough” for their intended purpose, catering to the vast majority of gun owners who may not put thousands of rounds through their firearms annually.⁴ This focus allows PSA to avoid the costs associated with the over-engineering and meticulous finishing of premium brands.

The business model relies on generating profit through massive sales volume on thin margins.¹³ PSA functions as both a manufacturer and a massive retailer, leveraging its website as the “Amazon of the gun world” to sell its own products alongside those of other brands, often taking a cut of transactions without holding inventory.⁴ The sheer scale of this operation created significant logistical challenges. The company’s initial reliance on disparate systems like SAP for accounting and Google Docs for inventory tracking became untenable with its rapid growth, leading to order backlogs and data discrepancies.²² To manage this complexity, PSA implemented NetSuite’s enterprise resource planning (ERP) software, creating a unified, cloud-based platform to provide real-time visibility into financials, inventory, and warehouse operations, enabling more accurate planning and decision-making.²²

Product Line Development as a Market Conquest Tool

Palmetto State Armory’s product development strategy can be viewed as a series of calculated campaigns designed to enter, disrupt, and ultimately dominate specific segments of the firearms market. The company has repeatedly demonstrated a highly effective, repeatable playbook: identify a market-proven platform, clone it to minimize R&D risk, leverage vertical integration to produce it at a disruptive price point, and then iterate on the design based on direct community feedback to capture market share from established leaders.

The AR-15 Beachhead: Commoditizing America’s Rifle

The foundation of PSA’s empire was built on the AR-15.³ Rather than trying to invent a new rifle, the company focused on making the existing, popular AR-15 platform accessible to a broader audience than ever before. It achieved this by commoditizing the rifle, breaking it down into its constituent parts, and selling them at unprecedentedly low prices. Daily deals featuring items like $150 complete upper receivers or $99 stripped lower receivers became legendary among gun enthusiasts.¹³

This strategy effectively transformed the AR-15 from a rifle one buys into a rifle one builds. It empowered a generation of consumers to assemble their own firearms, offering near-infinite customization. PSA strategically tiered its offerings to cater to every budget and need. A customer could buy a basic, entry-level kit with a phosphate-coated barrel or upgrade to a “Premium” line featuring a cold-hammer-forged (CHF) barrel made by renowned Belgian manufacturer FN Herstal—the same company that supplies barrels for the U.S. military’s machine guns.¹ This tiered approach allowed customers to precisely balance cost and performance, a level of choice that many legacy brands did not offer.

The American Kalashnikov: Building Credibility with the PSAK-47

Having established dominance in the AR-15 market, PSA turned its attention to the AK-47. The company identified a clear market opportunity created by tightening import restrictions on Russian firearms and the dwindling supply of surplus parts kits from former ComBloc nations.²³ This created a vacuum for a reliable, domestically produced AK-pattern rifle.

PSA’s initial forays into the AK market were met with criticism regarding quality control and the durability of key components, issues that had plagued other American AK manufacturers. However, true to its model, PSA listened to the market feedback and engaged in a public, iterative development process. This led to the creation of the “GF” (Goon Forged) series, which systematically addressed the weaknesses of earlier models and built significant credibility for the brand.

The key iterations demonstrate this strategic improvement:

PSAK-47 GF3: This generation represented a major leap in quality. It introduced a hammer-forged bolt, carrier, and front trunnion—the critical, high-stress components of the AK action. This directly addressed the primary failure point of many previous US-made AKs, which often used inferior cast or billet parts.²³
PSAK-47 GF4 : This model further enhanced the rifle by upgrading the barrel to a PSA-made cold-hammer-forged, chrome-lined (CHF CL) version, offering improved durability and barrel life over the GF3’s nitride-treated barrel.²⁵
PSAK-47 GF5: This is PSA’s premium AK offering, designed to compete with high-end imported rifles. The GF5 features a highly respected FN-made CHF CL barrel, often referred to as “machine gun steel,” and typically includes an upgraded ALG Defense trigger.²⁵ With the GF5, PSA was no longer just making a budget AK; it was making a high-feature, American-made AK that could compete on quality while still undercutting competitors on price.

Cloning a Leader: The PSA Dagger and the Pistol Market

In January 2020, at the annual SHOT Show, PSA unveiled its most audacious move yet: the PS9 Dagger.²⁸ The Dagger is an unabashed clone of the 3rd Generation Glock 19, one of the most popular and trusted handguns in the world.¹ The strategy was transparent and brilliant: leverage Glock’s proven, reliable design and its massive aftermarket of compatible magazines, sights, and triggers, but offer the pistol at a fraction of the price. The target retail price was announced at or below $300, a figure that sent shockwaves through the industry.²⁸

The launch was not without its challenges. The Dagger’s release was delayed, with the first pistols finally shipping to customers in May 2021.³⁰ Early adopters reported some quality control and reliability issues, including feeding problems with full magazines and breakage of MIM (Metal Injection Molded) parts like the firing pin.²⁹ However, PSA applied its iterative playbook. The company addressed the issues, and the Dagger line has since matured and expanded into a complete family of pistols. This now includes the original Dagger Compact (G19 size), a Dagger Full-Size (G17 size grip), and the highly anticipated

Micro Dagger, a clone of the popular Glock 43X for concealed carry, which began rolling out in 2023.²⁹ The Dagger’s success proves that PSA’s “Clone, Iterate, Dominate” model is transferable beyond long guns.

Proprietary Platforms: The JAKL Initiative and a Move Toward Innovation

While cloning has been its primary tool, PSA has also invested in proprietary platform development. The most significant example is the PSA JAKL, first teased in 2020 and officially released in 2022.³⁴ The JAKL represents a strategic graduation for the company, moving from imitation to innovation.

The JAKL is a hybrid design, built around a monolithic upper receiver and a long-stroke gas piston operating system.³⁶ This system eliminates the need for an AR-15-style buffer tube, allowing for a true folding stock or brace, making it a compact platform. It consciously borrows elements from several successful designs:

AR-15: It is compatible with any standard mil-spec AR-15 lower receiver, triggers, and magazines.³⁴
AK-47: It uses a robust and reliable long-stroke gas piston system.³⁷
SCAR/ACR: Its monolithic upper and folding stock capability evoke the aesthetics and functionality of more expensive modern military rifles.³⁷

The JAKL is marketed as a highly modular platform, available in multiple calibers like 5.56x45mm and.300 AAC Blackout, and in various configurations from short-barreled pistols to full-length rifles.³⁴ Critically, PSA also sells the JAKL as a complete upper receiver assembly, allowing any of the millions of existing AR-15 owners to convert their standard rifle into a piston-driven, folding-stock platform simply by swapping uppers.³⁴ The continued development of concepts like the lighter JAKL 2.0 and the Olcan bullpup conversion lower demonstrates a clear commitment to evolving the JAKL into a major, long-term product family.³⁹

Branding, Controversy, and Community

Palmetto State Armory’s marketing and branding strategy is as unconventional and disruptive as its business model. The company has eschewed the traditional, conservative marketing of legacy firearms manufacturers in favor of a provocative, politically charged, and deeply community-oriented approach. This strategy, while generating significant controversy, has been instrumental in building a fiercely loyal customer base and a powerful brand identity.

Meme Marketing and Political Provocation

From its early days, PSA demonstrated a willingness to embed political commentary and internet culture directly into its products. This has served to both energize its base and antagonize its critics, generating enormous amounts of publicity in the process.

Key examples of this strategy include:

The “You Lie” Lower (2011): This AR-15 lower receiver, engraved with the words shouted by Rep. Joe Wilson at President Barack Obama, was a defining moment. It signaled that PSA was not a neutral corporate entity but an active participant in the political culture wars. The fact that Rep. Wilson’s son, Julian Wilson, is a co-owner of PSA’s parent company, JJE Capital, adds another layer to this politically-charged branding.³
“Meme” Lowers: PSA created an entire product category for AR-15 lower receivers featuring engravings drawn from right-leaning internet culture and political discourse. Slogans like “Let’s Go Brandon,” “Build the Wall,” and imagery like the Gadsden flag transformed the firearm itself into a medium for political expression.¹² This tactic trivializes the seriousness of weapon ownership for critics, but for supporters, it is a powerful statement of shared values.
“Boogaloo” Association (2020): The company courted significant controversy in February 2020 by producing and selling a limited-edition AK-style pistol with a “Big Igloo Aloha” Hawaiian-print paint job. The Hawaiian shirt has been adopted as an unofficial uniform by adherents of the “boogaloo,” a loosely defined anti-government movement that anticipates or seeks to accelerate a second American civil war.¹¹ PSA followed this with T-shirts featuring similar themes. This association drew intense scrutiny and criticism, positioning the company at the extreme edge of firearms marketing.

The Anti-Establishment Dichotomy

While PSA cultivates a hard-edged, anti-government, and grassroots image through its marketing, its parent company, JJE Capital, has demonstrated a pragmatic willingness to engage with the very political establishment its branding often rails against. This dichotomy reveals a sophisticated, multi-faceted approach to protecting its business interests.

In the final quarter of 2020, JJE Capital retained the services of Nelson Mullins Riley & Scarborough, a prominent Washington, D.C. lobbying firm.¹¹ Filings show that the firm was paid $10,000 to lobby the U.S. Senate on behalf of PSA regarding the Bureau of Alcohol, Tobacco, Firearms and Explosives’ (ATF) classifications of firearm accessories.¹¹ This move, coming shortly after the “boogaloo” marketing controversy, illustrates that while the company’s public face is one of defiance, its corporate strategy includes conventional, behind-the-scenes political engagement to influence policy and regulation.

Digital Grassroots and Community Building

A cornerstone of PSA’s branding is its direct and continuous engagement with its customer base. The company actively hosts and manages its own online forums, which serve as a vibrant hub for the PSA community.⁸ These forums are not merely a marketing channel; they are an integral part of the company’s operations.

This digital platform functions as:

A Direct Customer Service Channel: Customers can post issues and often receive responses directly from PSA representatives or knowledgeable community members.
A Real-Time Feedback Loop: PSA uses the forums to gauge customer sentiment on existing products and float ideas for new ones. The development of many of its products, including the iterative improvements to the AK and Dagger lines, has been heavily influenced by discussions on these forums.
A Community Hub: The forums foster a sense of belonging and shared identity among PSA owners. This direct line to the consumer allows PSA to build a level of brand loyalty and gather market intelligence that is difficult for competitors who rely on traditional, multi-step distribution and retail channels to achieve. Company executives, including CEO Chad Wylie, are known to monitor these online discussions to keep a pulse on the customer base.¹⁶

This strategy effectively transforms customers into an extension of the R&D department and a volunteer marketing army. The controversy generated by their provocative products is not a liability but a feature; it solidifies the in-group identity and mobilizes the community to defend the brand against outside criticism, creating a powerful “brand moat” that insulates PSA from mainstream competitive pressures.

Expansion by Acquisition – The JJE Capital Engine

The rapid growth and diversification of Palmetto State Armory have been significantly accelerated by a shrewd acquisition strategy, executed through its parent company, JJE Capital Holdings. JJE Capital acts as the financial engine and holding company, pursuing strategic investments that expand the group’s capabilities, intellectual property, and market reach.¹ Its stated mission to “revive the American Dream” through investment provides the philosophical framework for acquiring and revitalizing distressed or legacy American brands.¹⁴

The Remington Bankruptcy Opportunity (September 2020)

A pivotal moment in this expansion strategy came in September 2020 with the bankruptcy auction of the historic Remington Outdoor Company. JJE Capital emerged as a key player in the dissolution of the firearms conglomerate, strategically bidding on a bundle of valuable but neglected brands.⁴³ For a reported purchase price between $2.15 million and $2.5 million, JJE Capital successfully acquired the intellectual property and brand names for five distinct entities:

DPMS Panther Arms, H&R 1871 (Harrington & Richardson), Stormlake Barrels, Advanced Armament Corporation (AAC), and Parker Shotguns.¹

This was not a random shopping spree but a calculated acquisition of heritage, technology, and market position at a steep bankruptcy discount. Each brand offered a unique strategic value that could be integrated into the broader JJE/PSA ecosystem.

Table 1: JJE Capital’s 2020 Remington Bankruptcy Acquisitions

Acquired Brand	Legacy/Market Position	Strategic Rationale for JJE/PSA	Post-Acquisition Status
DPMS Panther Arms	A pioneer in the consumer AR-10 market and a well-established, mid-tier AR-15 brand with significant name recognition.⁴⁸	Acquire an established brand to target a different segment of the AR market, leveraging existing brand loyalty without diluting the core PSA brand.⁴⁹	Relaunched with a full line of AR-15, AR-10, and AK (“Anvil”) rifles and parts, sold directly through PSA’s e-commerce platform.⁵⁰
H&R 1871	A historic American firearms brand known for its single-shot rifles, shotguns, and revolvers; also a past manufacturer of M16 rifles for the military.⁴⁶	Revive a heritage brand to specifically target the growing and passionate niche market for “retro” military clone firearms (e.g., M16A1, XM177).⁵³	Relaunched with a focus on producing historically accurate M16 and CAR-15 style rifles and components, capturing a dedicated enthusiast market.⁵³
Advanced Armament Corp. (AAC)	A pioneering and highly respected manufacturer of firearm suppressors (silencers) and the creator of the.300 AAC Blackout cartridge.⁵⁵	Gain immediate, credible entry into the highly regulated but lucrative NFA (National Firearms Act) market with an established, premium brand.⁴⁶	Relaunched with a renewed focus on customer service, a lifetime warranty on new products, and a full line of suppressors. Also launched a parallel AAC Ammunition brand.¹⁵
Stormlake Barrels	A manufacturer of aftermarket pistol barrels.⁴⁶	Acquire additional barrel manufacturing capability and intellectual property to support existing and future handgun projects (like the Dagger).⁴⁶	Assets and IP likely integrated into JJE’s existing manufacturing operations (e.g., DC Machine) to bolster in-house barrel production.
Parker Shotguns	A legendary American brand known for producing high-end, collectible side-by-side shotguns.⁴⁶	Acquire a prestigious heritage brand name with potential for future high-end or commemorative product lines.	No significant public relaunch to date; likely holding the brand IP for future strategic use.

Reviving Heritage and Integrating Capabilities

The post-acquisition strategy has been to operate these brands as distinct entities under the JJE Capital umbrella, each targeting a specific market segment while leveraging PSA’s immense manufacturing, logistics, and e-commerce power.

DPMS/Panther Arms was resurrected to appeal to customers with an existing loyalty to the brand. The new DPMS offers a full suite of AR-platform rifles and even an AK variant, the “Anvil,” which appears to be based on the PSAK-47 GF3 platform.⁴⁹ This allows JJE to capture a different customer demographic without altering the core PSA brand.
H&R (Harrington & Richardson) was masterfully revived to cater to the “clone” building community. Instead of producing modern sporting rifles, the new H&R focuses exclusively on historically accurate reproductions of Vietnam-era and Cold War-era military firearms like the M16A1, M16A2, and various CAR-15 “Commando” models.⁵³ This surgical approach has been met with enthusiasm from this niche but dedicated market segment.
Advanced Armament Corporation (AAC) represented the most significant capability acquisition. It provided JJE with an immediate and credible foothold in the suppressor market. The brand was relaunched with a promise to service legacy products and offer a lifetime warranty on new suppressors, a clear move to rebuild trust after years of neglect under Remington.⁵⁶ Simultaneously, JJE launched
AAC Ammunition, leveraging the respected brand name to market a wide range of ammunition calibers.¹⁵ This move further deepens the company’s vertical integration, allowing them to sell not only the firearm and the suppressor but also the ammunition to feed it.

Market Impact, Competitive Position, and Future Outlook

The cumulative effect of Palmetto State Armory’s strategies has been a seismic shift in the American consumer firearms market. By quantifying its production and comparing its business model to that of legacy manufacturers, the scale of its disruption becomes clear. However, this aggressive growth model is not without its challenges and risks, which will shape the company’s future trajectory.

PSA by the Numbers: Quantifying the Disruption

Analyzing the production and financial data of a privately held company like PSA is challenging, with public data being limited and sometimes contradictory. However, available figures paint a clear picture of explosive growth and significant market presence.

Production Volume: According to ATF manufacturing data, PSA’s production of firearms (excluding miscellaneous parts like receivers) has shown explosive growth, rising from approximately 45,000 units in 2019 to nearly 380,000 in 2020, 551,448 in 2022, and 581,769 in 2023. (The company does not appear in the official 2021 manufacturing report).⁶⁶ This performance in 2023 elevated PSA to the fifth-largest firearms manufacturer in the United States by total volume, placing it firmly in the same league as century-old, publicly-traded companies.
State-Level Dominance: The company’s impact is most visible in its home state. In 2022, PSA’s West Columbia plant produced 71.7% of all firearms manufactured in South Carolina, a state that ranks fifth nationally in total firearm production.² This concentration of production underscores PSA’s scale and efficiency.
Revenue Estimates: Financial estimates for the private company vary widely. Growjo estimates annual revenue at $195.8 million, while LeadIQ places it as high as $750 million.⁶⁰ While the exact figure is unknown, both estimates confirm that Palmetto State Armory is a major financial entity with hundreds of millions of dollars in annual sales.

Disruptor vs. Legacy: A New Business Model

Palmetto State Armory’s success can be understood as a classic case of market disruption. The company did not invent a new product but rather introduced a new business model that fundamentally changed the basis of competition. The following table contrasts PSA’s approach with that of a typical legacy manufacturer, such as Smith & Wesson or Sturm, Ruger & Co.

Table 2: Comparative Analysis of Business Models: PSA vs. Legacy Manufacturer

Business Model Component	Palmetto State Armory	Typical Legacy Manufacturer (e.g., Ruger/S&W)
Manufacturing Strategy	Highly vertically integrated; owns forging, machining, and R&D facilities through parent company JJE Capital.¹⁵	Primarily assembly-focused, with reliance on a network of external suppliers for key components like forgings, barrels, and small parts.⁶²
Primary Sales Channel	Hybrid model: Dominant direct-to-consumer (DTC) e-commerce platform supplemented by large-format retail stores.¹²	Traditional two-step distribution: Sells to a limited number of large distributors, who then sell to thousands of independent firearm dealers (FFLs).⁶³
Pricing Strategy	Low-margin, high-volume, value-focused. Aims to make products as affordable as possible to “maximize freedom” and saturate the market.⁵	Higher-margin, brand-prestige pricing. Prices must account for distributor and dealer markups.
Marketing Message	Ideological and provocative: “Maximize Freedom,” anti-establishment, culturally aligned with a specific political base through “meme” products.¹²	Traditional and conservative: Focuses on heritage, reliability, American manufacturing, and endorsements from law enforcement or military contracts.⁶⁴
Product Development Cycle	Rapid, iterative, and public-facing. Uses direct customer feedback from online forums to quickly improve products and launch new variants.¹⁶	Longer, more secretive internal R&D cycle. New products are typically developed over years and launched with major marketing campaigns.

Challenges and Future Outlook

Despite its tremendous success, PSA faces significant challenges and risks that will define its future.

Risks & Challenges:

Long-Term Quality Control: The “good enough” quality paradigm is effective for capturing the budget market, but as the company scales and diversifies into more complex products, maintaining acceptable QC becomes a major challenge. Widespread issues could lead to brand erosion and warranty costs that undermine the low-margin model.⁴
Regulatory and Political Pressure: PSA’s high-profile, provocative branding and its explicit mission to achieve “common use” of AR-15 and AK-47 platforms make it a prime target for gun control advocates and regulators. Its retail locations have also appeared on ATF lists for selling firearms traced to crimes, increasing scrutiny.¹²
Market Saturation: The company’s entire model is predicated on high-volume sales. It is an open question whether this growth can be sustained indefinitely, or if the domestic market for affordable AR-15s will eventually become saturated.
Opportunities & Growth Vectors:

Continued Innovation: The successful launch of the JAKL platform shows a path forward beyond cloning. New concepts debuted at SHOT Show 2025, such as the modular 570 shotgun and the JAKL 2.0, indicate a continued investment in proprietary R&D.³⁹
NFA Market Dominance: The acquisition and relaunch of AAC provides a powerful vehicle for deeper penetration into the suppressor market. This could expand to other NFA items, leveraging PSA’s manufacturing scale to potentially lower the cost of entry for consumers.
Ammunition Vertical: The expansion of the AAC ammunition line is a logical next step in vertical integration. Becoming a major ammunition manufacturer would make JJE Capital a self-sufficient ecosystem, from the forge to the finished cartridge.
Further Acquisitions: JJE Capital remains an active private equity firm. It is likely to continue seeking opportunities to acquire other distressed or niche brands that can be bolted onto its powerful manufacturing and e-commerce infrastructure.

Comprehensive Milestone Timeline

The following timeline provides a chronological summary of Palmetto State Armory’s key milestones, charting its course from a garage startup to an industry powerhouse.

Table 3: Palmetto State Armory Key Milestones (2008-Present)

Year/Date	Key Event / Product Launch / Acquisition	Strategic Significance
2008	Jamin McCallum, an Iraq War veteran and CPA, founds Palmetto State Armory. The company begins as an e-commerce website selling ammunition and magazines from his garage.¹	Establishes the company’s e-commerce foundation and capitalizes on the 2008 post-election demand surge.
~2009	A “mis-shipment” of AR-15 parts that sell out instantly reveals a massive market for individual components, pivoting the company’s focus from reselling to manufacturing.³	The pivotal moment that defined PSA’s future as a leader in the AR-15 parts and build kit market.
2010	PSA opens its first brick-and-mortar retail store in Columbia, SC, after customers began showing up at its warehouse to buy products directly.³	Establishes the hybrid online/retail business model that allows PSA to serve customers through multiple channels.
2011	The company launches the “You Lie” limited-edition AR-15 lower receiver, capitalizing on a political controversy.³	A foundational event in PSA’s brand strategy, demonstrating its willingness to use provocative, politically charged marketing to connect with its base.
2016	PSA releases its first generation of American-made PSAK-47 rifles, entering the AK market.²³	A strategic move to fill the market gap for US-made AKs as import options dwindled. Early models faced quality critiques.
~2019	The PSAK-47 GF3 (Gen 3) is launched, featuring a hammer-forged bolt, carrier, and front trunnion.²³	Marks a significant improvement in the quality and durability of PSA’s AK line, building credibility and addressing market concerns.
Jan 2020	At SHOT Show, PSA unveils the PS9 Dagger pistol (a Glock 19 clone) and teases the proprietary JAKL platform for the first time.²⁸	Signals a major expansion into the handgun market and a move toward proprietary platform innovation.
Feb 2020	PSA sells the “Big Igloo Aloha” AK-style pistol, linking the brand to imagery associated with the anti-government “Boogaloo” movement.¹¹	Represents the peak of PSA’s controversial marketing, drawing significant media scrutiny and solidifying its anti-establishment image.
Sep 2020	Parent company JJE Capital Holdings acquires five brands—DPMS, H&R, Stormlake, AAC, and Parker—from the Remington Outdoor Company bankruptcy auction.¹	A transformative acquisition that provides JJE/PSA with valuable brand IP, heritage, and immediate entry into new market segments like suppressors and retro rifles.
May 2021	After delays, the first PSA Dagger pistols begin shipping to customers.³⁰	The official entry into the highly competitive polymer striker-fired pistol market, applying the “clone and undercut” strategy to a new category.
2022	The PSAK-47 GF5, featuring a premium FN-made cold-hammer-forged barrel, is launched.²⁷	Solidifies PSA’s position as a serious AK manufacturer, offering a premium, high-feature rifle to compete with top-tier imports.
2022	The PSA JAKL platform is officially released to the public after years of development.³⁴	Marks the successful launch of PSA’s first major proprietary firearm system, a significant step beyond cloning established designs.
2023	The PSA Micro Dagger line (a Glock 43X clone) is launched, expanding the Dagger family into the popular micro-compact concealed carry market.³²	Demonstrates the successful application of the Dagger playbook to a new handgun sub-segment, further challenging market leaders.
2023	The relaunched H&R brand gains significant traction with its line of “retro” AR-15s, successfully capturing the niche but passionate clone-builder market.⁵³	Validates the strategy of using acquired heritage brands to target specific enthusiast communities.
2025 (Projected)	PSA debuts new concepts at SHOT Show, including the JAKL 2.0, a modular 570 shotgun, and a.50 BMG rifle, signaling continued investment in R&D and platform expansion.³⁹	Indicates a future focus on continued innovation and entry into new firearm categories beyond their core AR/AK/pistol offerings.

Works cited

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Firearms, Military

Sentiment Analysis of Palmetto State Armory

January 2, 2025 RoninsGrips

Okay, I am a fan of Palmetto State Armory (PSA) overall and have built a ton of kits and owned firearms made by them. I’ve had some bad or missing parts over the years and they made them right. I’ve also bought a ton of third party stuff off their website because they can have some amazing deals. So, that’s my take but I know people have had a variety of experiences. What does a sentiment analysis (SA) of social media excluding vendor posts tell us?

The following is output from the SA tool:

Sentiment Analysis of Palmetto State Armory (PSA) on Social Media

Overall Sentiment: Mixed, with a tendency towards positive.

Positive:

Affordability: Many users praise PSA for offering firearms and accessories at competitive prices, making them accessible to a wider range of customers.
Value for Money: The combination of price and perceived quality leads many to believe PSA products offer excellent value.
Customer Service: While there are negative experiences, a significant number of users report positive interactions with customer service, citing helpfulness and responsiveness.
Product Variety: PSA is recognized for its wide selection of firearms, parts, and accessories, catering to diverse needs and preferences.
Community Engagement: PSA actively engages with its online community through contests, giveaways, and responses to comments, fostering a sense of loyalty and connection.

Negative:

Quality Control: A recurring concern is inconsistent quality control, with some users reporting issues with their purchases, requiring returns or repairs.
Shipping Times: Occasional complaints about slow or delayed shipping, particularly during peak seasons or sales events.
Website Issues: Some users experience difficulties navigating the website or completing online orders.
Customer Service (Inconsistency): While some have positive experiences, others report difficulties reaching customer service or resolving issues effectively.
Negative Association: Due to the nature of the products, PSA sometimes attracts negative attention from individuals or groups opposed to firearms, which can influence the overall sentiment.

Key Insights:

Price-conscious gun owners: PSA’s strong appeal lies in its affordability, making it popular among budget-minded enthusiasts.
Active online community: PSA cultivates a loyal following through social media engagement and interaction.
Quality control perception: While many are satisfied, the issue of quality control remains a concern for some potential customers.
Customer service variability: Improving the consistency of customer service experiences could significantly enhance overall sentiment.

Overall:

Despite some negative feedback, the sentiment towards Palmetto State Armory on social media is generally positive, driven by affordability, value, and community engagement. Addressing concerns about quality control and customer service consistency could further improve their reputation and strengthen customer relationships.

Disclaimer: This sentiment analysis is based on a general assessment of publicly available social media posts and may not reflect the complete picture. Individual experiences and opinions can vary widely.

Summary

So now you have the sentiment analysis. My take is that I like Palmetto State Armory and recommend them to folks wanting to either build or buy firearms with an emphasis on affordability. Their quality is middle of the road or better and that’s what I expect. I don’t try to compare them to HK, Daniel Defense, LMT, etc. Those companies are tailoring their product offerings to different markets with deeper pockets.

I hope this helps you out.

Ammunition

Swiss P Defense BlackRound 9mm NATO 124 Grain 1,500 Rounds With Ammo Can

March 23, 2024 RoninsGrips

Folks, Palmetto State Armory (PSA) has an interesting Daily Deal going on right now. They have 1,500 rounds of Swiss P Defense Blackround 9mm NATO ammo. Two reasons you should care: First, this is the NATO load which is slightly hotter than 9mm Luger – SAAMI pressure for 9mm Luger is 35,000 PSI and Nato is 36,500 PSI with approximatly 1,1100 FPS for 115gr 9mm Luger and 1,250+ FPS for the 124gr 9mm NATO — It all means more energy. Second, the maker is Swiss P Defense of Switzerland who is truly a top notch ammo maker. If you are even considering picking up some 9mm ammo that will work good in a pistol, PCC or sub-gun, I’d recommend you check this out.

Reviews / For Sale, Uncategorized

PSA AR Build Kits Are Affordable and Fun To Build

August 28, 2022 RoninsGrips

I’ve pointed thius out before – I really enjoy building firearms. I don’t have the hardcore machinist skills to build one from scratch – I wish I could though – but I do enjoy assembling and tinkering plus I don’t mind some fitting / fabricating. With this in mind, I have a lot of fun building ARs from PSA kits because they are affordable, reliable and accurate. I’m not going to waste time with the whole manufacturing tiering or the rediculous “poor” labels – that’s all they are. Now, if you are in the military and you need special weapons, you aren’t reading this post – it’s that simple. If you are like most folks and want to build an AR that you can enjoy with friends and family, then read on.

Founded in 2008

For those of you who do not know Palmetto State Armory (PSA) – they have been around since 2008. It was founded by Josiah McCallum after his Iraq deployment and he started it in his garage. To put it mildly, he has been growing PSA ever since into the powerhouse it is today. Folks, PSA has a ton of offerings now – ARs, AKs, pistols, ammo, parts … the list goes on and on. One thing you will notice is that they are constantly learning and evolving.

I’ve Only Had One Problem

So, I bought and built my first PSA AR many years back – I looked at my order history and it looks like it was 2014. In all the years, I can only remember one problem – they forgot to include the disconnector. I contacted customer service and had one a few days later. That was probably a year or two after my first one and I’ve not had a problem since. You’ll notice now they bag their parts by grouping so this probably helps with quality control considerably.

Have I ever had a part fail? No – not that I recall. I normally will put a few hundred rounds through a build, eventually get bored of it and have my FFL, Michigan Gun Exchange, sell it to fund another project. So all I can tell you is that my experience with their AR kits has been very favorable and have no reservations telling someone to use them – especially if they want to start and learn.

What options do they have?

Whew – they have tons and tons of kits and parts you can choose from. Different barrel lengths, handguards, furniture, triggers, and so forth. You can buy a kit with everything except for a stripped lower receiver or you can buy assemblies such as a build kit for a stripped lower to then use with whatever upper receiver you want.

The point is that they have something for everyone and if you are patient and watch their Daily Deals (you can sign up for their emails) then you can get a great deal. For example, the kit I built this time is their “PSA 16″ 5.56 NATO 1:7 MIDLENGTH NITRIDE 13.5″ LIGHTWEIGHT M-LOK MOE EPT RIFLE KIT W/ MBUS SIGHT SET” – which means in has a 16″ barrel that is chambered for 5.56 NATO with a 1:7 twist and black nitried finish, has a 13.5″ M-LOK handguard, comes with Magpul MOE grip and buttstock, their enhanced polished trigger (EPT) fire control group and has a set of Magpul BackUp Iron Sights (BUIS). Yeah, they pack a lot into that description. The kit comes with everything you need except for a stripped lower receiver (I used an Anderson I already happened to have) and the best part was that it was only $479.99 vs. the list of $799.99.

This is PSA’s Model 516446780 parts kit that comes with everything you need except for a stripped mil-spec lower receiver.

Serves as a foundation

The AR parts are all Mil-Spec – what this means is that rifles that use parts built to the original military specification dimensions can use other parts. For example, I prefer the Magpul ACS stocks – they just feel better to me. Because the PSA buffer tube is Mil-Spec, that meant I coul easily replace the MOE buttstock that came with the kit with an ACS.

My point is that a PSA kit can serve as a foundation that you can very readily build on. Down, the road if you want to change out barrels, triggers, uppers, etc. you can easily do so. If something has a problem and you need to replace, again, there will not be a problem finding parts.

By the way, I would recommend a spare parts kit regardless of brand AR you are using – they are usually relatively inexpensive and include wear items, such as the firing pin, plus parts that get lost – for example, the takedown detents.

A quick comment on the EPT triggers

The PSA EPT triggers are a decent. I recently did a test on a number of triggers and a Mil-Spec Aero brand trigger had an average pull of 6 pounds 12.4oz. The PSA EPT had an average pull of 6 pounds 12.3oz and that was with both lubricated by oil. So, not a huge benefit but I do like them – just don’t expect a world of difference is my point.

If you really want a remarkable trigger, buy the PSA 2-stage trigger that has an average pull of 4 pounds 9.5 oz when lubed. It’s a must-have upgrade for only $64.99 and yes, you can always change to it later.

How do you assemble these kits?

Really, the only thing you need to assemble is the lower. PSA has already done the upper and headspaced it just to be safe. In theory, Mil-Spec barrels going into Mil-Spec uppers should not need headspacing but the reality is that you better check it just to be safe and PSA does.

I did a whole series of posts back in 2017 about building AR lowers – click here for a list that will open in a new browser ta b .

The reference source I used to learn how to assemble AR lowers way back when is the guide on ar15.com. There are now tons of videos out there as well and you can learn a great deal by investing a little time to watch them. For example, here is one from PSA and here is one from Midway USA.

This is my latest 16″ PSA AR build. It has a MOE stock, Magpul BUIS and a Vortex Optics UH-1 sight.

Recommended Tools

Over the years, I have bought and tried quite a few tools but there are just a few that have stood the test of time that I still use. I figured it might help you to have a list so you can consider whether you want to pick them up or not.

Trigger Guard Jig – there are a ton of ways to do the trigger guard roll pin but a tool makes it really simple and reduces the odds of marring the finish or snapping an ear off the receiver.
Magazine Catch Punches – folks, Wheeler and others make long roll pin punches that have a vinyl coating to help install the mag catch. They are totally worth it. No more tearing up your finish or having to apply duct tape – these tools help you get it right the first time.
Front Pivot Pin Detent Jig – installing front pivot pin’s detent and spring is next to impossible without the right tools. Wheeler and others make a very simple pin set to help you save your sanity.
Trigger slave pin – greatly simplifies installation of the assembled trigger, disconnector and spring assembly. We make one 🙂
Magpul Castle Nut Wrench – I have used a wide variety of tools over the years ranging from the old GI tool to bizarre looking combination wrenches. If you want a solid tool that will hold up over time, the Magpul wrench is the way to go.
Gunsmith Punch Set – there are tons of makers. Basically you want a wide range of punches and roll pin punches. I have a mix of punches from Tekton, Weaver and Wheeler plus ones that I have no idea where they came from.
Non-Marring Hammer – You’ll need a small hammer from time to time that will not tear up your finish – I use Vaughan hammers.
Automatic Punch – I have a tremor so my hands shake. To stake the rear castle nut, I just use a good General brand automatic punch. It’s not as deep/good of a stake as a hammer driven punch but I do the automatic punch repeatedly to deform the surface and lock the nut.
Magpul BEV-Block – If you plan to install barrel nuts or muzzle devices, you will need a really secure means to hold the barrel and receiver securely. DO NOT use the blocks that just use the pivot and rear pin holes your you are apt to bend them. I did that once. Get a BEV block. It’s way, way easier and does a great job.

In Conclusion

If you are looking for something fun to do and there are tons and tons of tutorials out there – build an AR. The PSA kits are reliable and very affordable with different options to suit your tastes.

Note, I have to buy all of my parts – nothing here was paid for by sponsors, etc. I do make a small amount if you click on an ad and buy something but that is it. You’re getting my real opinion on stuff.

Reviews / For Sale

PSA Has A Really Good Deal On 36″ Black Tactical Rifle Cases

August 12, 2022 RoninsGrips

Palmetto State Armory has a lot of good deals on a variety of firearms and accessories. One that I like is their 36″ rifle soft sided rifle case. It follows the trend of tactical bags having a million pockets, straps and even shoulder straps. I have a few of them and use them for AKs and ARs primarily – they are well made and very affordable.

The nylon used seems solid – I’ve loaded them down with a lot of weight from whatever rifle is in the bag plus a bunch of loaded mags, bipod and any accessories such as flashlights, etc. Neither the nylong fabric nor the zipper has let go. When you look at the stitching, it’s pretty good as well – certainly for the price point.

One side of the bag has pouches where you can fit at least 8-30 round mags plus there is a big pouch behind the mags where you can put a bipod, light, etc.

The main compartment protects your rifle very well. What you see is a 16″ AR that I built using a PSA kit and Anderson receiver with a standard bird cage muzzle device and Vortex UH-1 optic. There are straps there if you want to secure your weapon even further.

Like many tactical bags, these have the backpack should straps on the side opposite the mag carrier should you need them. The most I ever do is throw one strap over my shoulder and carry it but the option is there. You can also see all of the stitching that goes into the bag.

This is the compartment behind the mags and you can see even more pockets to hold paperwork / maps / notes on the rear wall where my thumb is.

Look – more pouches! I am sure some of you are way more organized than I am. There is a zippered pouch directly behind the mag carrier. I have never used it – ever on any of my bags but it’s there 🙂

A weak spot in cases can be the zipper. On one hand, they do give you a very robust zipper but they also give you straps to compress the bag and take the load off the zippers if you really load the case down and are worried about straining them. I’ve not loaded a bag to that extent but I think it’s cool that they include them just in case. Also note the double stitching on the zippers. Really cheap cases will both use a junk zipper and single line of stitching.

Pricing

If you look for the bag alone, they often have it for $49.99 (they do right now and list is normally $69.99 which is still a pretty good price for what you get) and then they will run specias were you can get the case and some number of magazines for $99.99 – right now for example, you get 7 of the MagPul MOE AR 5.56 mags. They also have a combo deal that I haven’t seen them offer before – PSA branded Walker ear muffs, shooting glasses and the case for only $49.99.

There are three 36″ case options that PSA currently offers on their website.

In summary

What I am trying to tell you is that if you have a rifle, pistol caliber carbine, shotgun or whatever that will fit in a 36″ case, you can’t beat the combination of price and quality. My normal go-to for soft-sided cases these days is Survivor Equipment brand on Amazon but when I need a black 36″ tactical case, I go with PSA because you often can score some great deals on them.

Reviews / For Sale

Do You Want A Remarkable Two Stage Trigger For Your AR That Doesn’t Cost a Fortune?

August 10, 2022 RoninsGrips

I appreciate a good trigger – in firearms in general and definitely in ARs. To me, this usually means a two-stage trigger that doesn’t have a heavy pull and I can feel the second stage starting to engage with a relatively clean break. I can tolerate military heavy triggers (5-8 pounds usually with long pulls) but they are not my first choice and I really don’t like them in any form of rifle where I am trying to get a degree of precision.

I’ve tried many different triggers over the years and have typically gone in two directions – living with the stock trigger in the rifle / the trigger that came with the kit if it was for self-defense or I went with a Geissele SSA-E. That is an amazing trigger but is expensive even on sale.

I recently noticed that Palmetto State Armory (PSA) is now selling their own two-stage trigger and the reviews were very favorable so I ordered one in as an experiment to go in an AR DMR I was building using a mix of parts – the barrel was a 20″ model by Ballistic Advantage on an Aero Precision upper with a MI Combat rail handguard. I wanted a decent trigger for the rifle but really didn’t have the budget for a SSA-E but didn’t want to use a Mil-Spec-ish trigger either. Guess what I paid? $64.99 with free shipping!

The PSA 2-Stage AR Trigger

I’ve read in several places that Schmid is making the trigger for them. It has a Nickel Boron finish to enhance lubricity, the first stage breaks at 2.0lbs. The second is 2.5 pounds and the total comes in at 4.5 pounds. The trigger isn’t adjustable.

The trigger comes with everything you see – the trigger, hammer, disconnector, pins and springs.

Installation

The trigger installs just like any other AR trigger. Click here for a post I wrote some years back on installing an AR trigger and it will open in a new tab.

The reference source I used to learn how to assemble AR lowers way back when is the guide on ar15.com and has a section on the trigger. A good installation video is from Brownells:

When you are done it will look something like this:

Comparisons

On top is an Aero Precision Mil-Spec fire control group. I’m using one of our AR trigger slave pins to pre-assemble the trigger, disconnector and the disconnector spring.

Okay, I had a couple of triggers that I could do pull tests on to give you some comparisons. Testing was done with a Wheeler trigger pull gauge that I really like.

This is my Wheeler Professional Digital Trigger Pull Gauge.

I created the following table by using the Wheeler gauge to do 10 test pulls of each trigger so you could see the average, minimum and maximum pull.

Trigger	Min	Max	Avg
Aero Mil-Spec	6# 4.8oz	7# 2.3oz	6# 12.4oz
PSA EPT – Enhanced Polished Trigger Group	6# 3.9oz	6# 15.9oz	6# 12.3oz
PSA 2-Stage Trigger	4# 6.0oz	4# 12.1oz	4# 9.5oz

Minimum, Maximum and Average Trigger Pull in Pounds and Ounces Per Trigger

Conclusion

How did it feel? Well, there was a bit of pre-travel slack to pick up but then it broke pretty nicely. For $64, I was impressed! It’s kind of a no-brainer for me now that the next time I build a basic AR, I will use this trigger.

Maybe some day when I have time I’ll compare it to a Geiselle SSA-E side by side but for now, I’ll tell you that you can’t go wrong for the price. I actually ordered in another to replace the EPT trigger I have in another basic 16″ PSA AR that I have.

I hope this helps you out.

Uncategorized

PSA Has Evolved Their AK Offerings Considerably – Taking A Close Look At A GF5

August 3, 2022 RoninsGrips

When I first started buying from Palmetto State Armory (PSA) maybe 10+ years ago, they were a source for cheap but decent AR parts plus other brands of parts, like Magpul, and ammunition. If you compare what PSA is today to way back when, they have achieved a lot – most folks don’t know that PSA is part of a large portfolio of companies under JJE Capital.

Palmetto State Armory (PSA) has a stunning array of Kalashnikov firearms now. AK-47s, AK74s, 100 series, rifles, pistols … it’s impressive. Click here to go to their main AK menu.

Early PSA AK’s were rough. I bought an AK-E a number of years back and then an AK-V and I could see the quality was improving. They have continued to evolve their offerings. The GF3 was even better and with the GF5 series I think they are getting a lot of things right — I should add their versions of the 100 series of Russian rifles to that list as well.

PSA will tell you

The barrel is cold hammer forged chrome moly vanadium steel with a chrome lining and made by Fabrique Nationale Herstal (FN for short) – these are top notch barrels.
Hammer forged front trunnion – US makers tried to do castings originally and they just do not hold up
Hammer forged bolt and carrier – not everyone forges their carriers and you see photos online of them cracking/snapping where the gas piston goes into the body of the carrier.
The trigger is an ALG AKT enhanced model – these are excellent AK triggers and I really think it was a good idea that PSA went with them
They have a lifetime warranty.

Now PSA says they have torture tested the rifles to 10,000 rounds with no problem. A number of folks on the Internet have posted videos blowing through tons of ammo, in the case of JMAC they did it at full auto and the rifles have held up admirably.

Yeah, I ordered one

The fit and finish of parts was excellent. Rivets were formed very nicely and the tooling marks were reduced in my opinion. In short, it looked pretty good.

Now let’s get into some photos – click on one to see it full size or to then move around and look: